Marketing Assignment
BRAND: Ethnic by Outfitters:-
Q1: 4P's of brand
Product:-
Clothing & Footwear
Collection has jumpsuits, short and long kurtis.
Ethnic by Outfitters:
Ethnic by outfitters is one of the most leading and demanding fashion brand in Pakistan. Ethnic by Outfitters is the women wear clothing brand of Outfitters which is a famous and well reputed fashion destination for men, women and kids. It is a western wear brand but offers their eastern dresses for women under the label of Ethnic by Outfitters. They have released so many collection and gained always a good response. Now Ethnic by Outfitters fall winter 2014 dresses have released. These fall winter dresses are looking awesome and stylish. This winter collection is consisting of pure eastern dresses that are crafted with western look. Ethnic by Outfitters fall winter 2014 dresses have embellished with lovely prints and designs. Mostly, the dresses are plain and simple. Their vibrant and pastel shades are looking classy such as fawn, beige, pink, ferozi, grey, purple, black and so many more. These all Ethnic by Outfitters fall winter 2014 dresses have embellished with beautiful colors, laces, pipins and some embroidery.
Place:-
Ethnic by Outfitters is considered to be leading and well known brand in Pakistan. This brand was established in the year of 2011 by Outfitters. Headquarters located in Lahore, 65 stores spread over 14 cities.
Lahore: Next to Wardrobe, Gulberg II.
Islamabad: Rana Market, Jinnah Super.
Karachi,Faislabad,Rahim yar khan.Gujranwala online store also available.
Most recently Outfitters has opened its first Store outside Pakistan in Dubai and plans to add many other destinations to that list in near future.
Price:-
Ranges from 3400-6000 casual dresses.
There is a huge varity available between this price ratio.
Promotion:-
For the promotion and to reach their target audience they use outdoor advertisment such as bill boards.
They also use socialmedia marketing for the promotion of their brand.
Q1: 4P's of brand
Product:-
Clothing & Footwear
Collection has jumpsuits, short and long kurtis.
Ethnic by Outfitters:
Ethnic by outfitters is one of the most leading and demanding fashion brand in Pakistan. Ethnic by Outfitters is the women wear clothing brand of Outfitters which is a famous and well reputed fashion destination for men, women and kids. It is a western wear brand but offers their eastern dresses for women under the label of Ethnic by Outfitters. They have released so many collection and gained always a good response. Now Ethnic by Outfitters fall winter 2014 dresses have released. These fall winter dresses are looking awesome and stylish. This winter collection is consisting of pure eastern dresses that are crafted with western look. Ethnic by Outfitters fall winter 2014 dresses have embellished with lovely prints and designs. Mostly, the dresses are plain and simple. Their vibrant and pastel shades are looking classy such as fawn, beige, pink, ferozi, grey, purple, black and so many more. These all Ethnic by Outfitters fall winter 2014 dresses have embellished with beautiful colors, laces, pipins and some embroidery.
Place:-
Ethnic by Outfitters is considered to be leading and well known brand in Pakistan. This brand was established in the year of 2011 by Outfitters. Headquarters located in Lahore, 65 stores spread over 14 cities.
Lahore: Next to Wardrobe, Gulberg II.
Islamabad: Rana Market, Jinnah Super.
Karachi,Faislabad,Rahim yar khan.Gujranwala online store also available.
Most recently Outfitters has opened its first Store outside Pakistan in Dubai and plans to add many other destinations to that list in near future.
Price:-
Ranges from 3400-6000 casual dresses.
There is a huge varity available between this price ratio.
Promotion:-
For the promotion and to reach their target audience they use outdoor advertisment such as bill boards.
They also use socialmedia marketing for the promotion of their brand.