Comunicare‚ negociere şi relaţii publice 1. Conceptul de comunicare: cele două dimensiuni ale sale - axa orizontală a comunicării; - axa verticală a comunicării‚ - distincţia comunicare – comunicaţie (cuminecare şi comunicare: deosebiri şi întrepătrunderi) Bibliografie: -. Mihai DINU - Comunicarea – repere fundamentale‚ Ed. Orizonturi‚ Bucureşti‚ 2007. - Ion HAINEŞ - Introducere în teoria comunicării‚ Ed. Fundaţiei România de Mâine‚ 1998. - Corina RĂDULESCU - Comunicare şi protocol‚ Ed
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CREATIVITY IN PR The importance of creativity in public relations (PR) cannot be underestimated and creativity is a part and parcel of all aspects in PR. The Public Relations (PR) is an industry is supposedly staffed by creative people producing creative PR programs. What are the various methods by which PR practitioners can better manage creativity in their PR process. It is with these notions in mind that Mr. Parekhit Bhattacharjee conducted his research on the Role of creativity in PR. Research
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PR Cluster Final Project—Integrated Public Relations Plan 1. Integrated Public Relations Plan—Project Headings * Product or Service * Tel-Net provides cable and internet services along with premium movie channels‚ and pay preview options. 2. Situation Description * IT was able to identify the problem after thousands of customer complaints. The problem was a minor tear in the main output line. * The disruption was estimated to have impacted over 7‚000 customers
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Situation…………………………………………………….pg.2 3.2 Analyzing the Organization………………………………………………..pg.3 3.3 Analyzing the Public……………………………………………………….pg.5 3.0 Phase 2: Strategy…………………………………………………………………...pg.7 4.4 Establishing Goals and Objectives…………………………………………pg.8 4.5 Formulating Actions and Response Strategies…………………………….pg.8 4.6 Using Effective Communication………………………………………….pg.11 4.0 Phase 3: Tactics…………………………………………………………………...pg.12 5.7 Choosing Communication
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10 Point PR Plan Lock The Gates Campaign Executive Summary Page 1 Goal Page 2 Research and situational analysis Page 3 Specific objectives Page 4 Target publics Page 5 Strategy Page 6 Tactics Page 7 Main message Page 8 Budget Page 9 Evaluation Page 10 Word count: 1673 Executive Summary: From our previous and ongoing research‚ we have discovered that the Lock The Gates Alliance does not have enough awareness
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Elements. PR is skill oriented profession. Major elements are:- (a) Media relations. (b) Advertising and advertorials. (c) Audio-visual production. (d) Brochures. (e) Briefing papers. (f) Corporate identity. (g) Exhibitions and displays‚ (h) House journals‚ news letters and bulletins. (j) Photography. (k) Presentation‚ conference and seminars. (l) Research (public opinion). (m) Sponsorships. (n) Websites – internet‚ email communication in PR programme‚ PR TV‚ PR radio and PR film. 6
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designed course that keeps the need of the prospective employer in mind aiming at; managing effective PR strategies in a variety of contexts‚ the needs of developing advanced-level knowledge and capabilities in written and oral communication‚ Interpretation of the context in which PR takes place‚ using interactive media strategies to deliver messages to a segmented audience‚ research methods and campaign planning. The future probably belongs to people who see possibilities before they become obvious.
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//list of header files #include <windows.h> #include<stdio.h> //contains printf‚scanf etc #include<conio.h> //contains delay()‚getch()‚gotoxy()‚etc. #include <stdlib.h> #include<string.h> //contains strcmp()‚strcpy()‚strlen()‚etc #include<ctype.h> //contains toupper()‚ tolower()‚etc #include<dos.h> //contains _dos_getdate #include<time.h> //#include<bios
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1. The question for the essay is “Journalism and Public Relations: Symbiosis or Parasitosis?” Journalists and Public Relations (PR) practitioners interact with each other everyday as part of the process of news production. Journalists communicate towards public relations practitioners with requests for information or material to help produce the stories they are writing. While public relations practitioners advise stories and deliver journalists with information they have created themselves
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Summary Introduction About the Project Objective Research Methodology Literature Review 1. Public relation 2. Understanding PR 3. Advertising 4. Advertising- types and how to use it in the 5. present Business Scenario 6. The Objective of an Advertiser’s Right Selection 7. Role of media vehicles in Advertisement 8. The Better Tool of Communication 9. An Analysis PR Vs Advertising 10. The Present
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